On the list of the worst things to shop for, bras fall somewhere between bathing suits and jeans. Not fun. But there’s a new way to make bra shopping a whole lot easier (and way less awkward): A new ...

Finding a shop that helps you truly determine your bra size and flatter your shape can be difficult. Lucky for you, we put together a comprehensive guide to help you in your search. This shop makes ...

Some shoppers swore off bras during quarantine, but Miryha Fantegrossi, vice president of merchandising and design at intimates brand Wacoal, says the lingerie staple isn’t over yet. “I don't find ...

Bra fitting guide 01:40 Many women are wearing bras that don't fit. A bra that fits right makes a big difference. Here's how to see if you're wearing the right size.

Ill-fitting bras can cause neck, chest and shoulder pain. Use a tape measure to size your under and over bust. Explore different bra styles to suit your breasts like bralettes or push-up bras. Finding ...

Wearing the wrong size bra is not only uncomfortable, it can cause a range of health problems. Research has shown that a lack of breast support often leads to breast pain, which is reported by 50% of ...