A well-timed decision to shift from radio and TV ads to Facebook drove a surge in sales for Power Ford, helping the Albuquerque, N.M., dealership connect with homebound consumers as the coronavirus ...

Facebook stays at the first spot of social media platforms with over 2.89 billion active users. With most of its users being millennials (age 25-34), Facebook stands as a hub for garnering results ...

Facebook probably won't remember 2018 as its best year ever. Political issues, stock market struggles and court rulings have filled news cycles and impacted the public's perception -- and subsequent ...

It’s no secret that Google Ads (formerly known as Google AdWords) and Facebook Ads have a longstanding rivalry. What is it about these two platforms that cause so much discussion? And how do you ...

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Do you know that Facebook is tracking all your online activities? Yes, the social media network is tracking all your activities over the web so as to serve you ads based on your search/browsing ...

Think about your social media scrolling behavior. What makes you stop and take a second look at a post? More often than not, it’s the graphic — whether it’s a sarcastic GIF, a hilarious cat, or a ...

A Facebook ad is an amazing tool for social media marketers. Not only does it have the power to increase sales, but it can bring new customers into the business. These types of ads are also extremely ...

It’s one of the most common questions businesses ask when expanding their paid media presence. Where should I spend my ad money: Google search or Facebook ads? Another version of that question is: ...