What makes the best use cases for AI so effective is not the technology itself, but the way it enhances creativity and decision-making, unlocking new opportunities.
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Artificial intelligence has sparked intense debate in the creative industries. For some, it ...
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I Run A Global Advertising Agency. Here's How We Create Great Ideas — By Rewarding Lots of Bad Ideas
Where do good ideas come from? After serving as CEO of the advertising agency BBDO Worldwide for 20 years, working closely with some of the largest brands in the world, I've come to an answer: Good ...
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