Whether you write on a part- or full-time basis, you can benefit from becoming more familiar with an often-overlooked aspect of writing that is treated in today’s column: active and passive voice ...
For many writers, feedback that your copy is "too passive" can be frustrating. The passive voice is, after all, grammatically correct. But there's a reason that public relations and communications ...
Having a unique brand voice helps your company stand out from the competition and connect with your audience. But when many people write for you, keeping that voice consistent across all content can ...
"We applied an external magnetic field of 4 T while increasing the pressure to 300 kPa." or "An external magnetic field of 4 T was applied as the pressure was increased to 300 kPa." Which is the ...