Description: Since the formal institution of a PhD program in the Beedie School of Business in 2005, in the marketing discipline specifically, the program has graduated eight doctorates. All of these ...

Marking its 10th year in operation, PHD Marketing, specialist marketing communications partner to life sciences industry, has now rebranded to Think B2B Marketing. Under a new name chosen to better ...

The Department of Management and Marketing offers graduate programs designed to help you advance your career, develop leadership skills, and deepen your expertise in key areas of business. Whether you ...

Marketers are often attracted to the discipline because of its creative aspects, but reporting has come to dominate day-to-day roles, according to a study conducted by PHD and WARC. Surveying 1,721 ...

For decades, the Marketing Department has been the recognized leader in the discipline. Faculty research and expertise includes a broad range of topics, such as marketing analytics, consumer behavior ...