In the not-too-distant past, B2B marketers were responsible for branding and communications. They created ads, brochures, and publications, and they set up booths at events. The skills required didn't ...
Several years ago, I was the head of marketing for a large product-based, sales-powered organization that created high-end trade show booths and activations for brands. As you might expect, our sales ...
Sales teams depend on their marketing peers to handle branding to gain exposure for the business and generate leads. For the sales team to be able to convert these leads into sales, open and clear ...
Brainshark's cloud-based technology makes it easy for anyone – from a sales rep to a CEO – to turn static documents such as PowerPoints into interactive and trackable online videos and mobile-ready ...
TORRANCE, Calif.--(BUSINESS WIRE)--California Manufacturing Technology Consulting® (CMTC) engaged with Action Duct two years ago to help them develop a formal sales training program. Since then, ...
With the flood of information readily available to buyers about potential vendors, modern sales reps are expected to deliver insights and articulate value if they are to generate real opportunities.
8 Best Sales Enablement Tools for GTM Alignment and AI Insights Your email has been sent Sales enablement tools power GTM success. Boost alignment, speed up ...
In the dynamic and competitive landscape of the food industry, businesses are increasingly turning to sales intelligence. This is, in part, a drive being done to ensure that the food industry is able ...
Even if you have a knack for closing deals or have effective brochures, advertising and website pages for generating individual sales, that's often not enough to maximize your profits. Using a variety ...
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