Svedka vodka will air a Super Bowl commercial for the first time and will use AI to help produce the spot that will air just ...

Hellmann’s Mayonnaise will return to the Super Bowl for a sixth consecutive year with a 30-second spot handled by agency VML.

Sazerac worked with AI firm Silverside, which also helped Coke make one of its holiday spots this year, to create the Super ...

Affleck has been shooting the top secret project — called “Good Will Dunkin'” as a riff on his Oscar-winning 1997 movie with ...

The 'Victorious' and 'Zoey 101' star talked to PEOPLE about her favorite childhood shows and her first-ever Super Bowl ...

Ahead of the Super Bowl commercial rush in February, USA TODAY Ad Meter is keeping fans updated on who's in and who's out.

An American F1 team showing off its car during the Super Bowl? I can already see the Europeans rolling their eyes.

The NFL’s 2025-2026 season is days away from starting, but NBCUniversal has already scored an important touchdown. The Comcast-backed media conglomerate confirmed on Wednesday what has been one of the ...

LOUISVILLE, Ky., Dec. 3, 2025 /PRNewswire/ -- The robots are coming, and they're bringing vodka someplace it's never been: the Super Bowl ...