As the health and wellness category rapidly evolves, and protein emerges as a key consumer focus, BellRing Brands has relied on Numerator data to validate strategies for new product launches, track in ...

ZDNET's key takeaways Only 23% of shoppers bought gifts during October Prime Day.Meanwhile, 28% of shoppers said they purchased everyday items.The most popular products purchased by ZDNET readers were ...

Amazon Prime’s Big Deal Days Were a Success. Here’s What Items People Bought. Amazon.com’s Prime Big Deal Days were a hit ...

The majority of acetaminophen buyers said they find Tylenol trustworthy. 92% of acetaminophen buyers find the Tylenol brand to be somewhat to extremely trustworthy; 74% said their opinion on the brand ...

Dawn Platinum Powerwash, Premier Protein Shakes, Lysol Disinfecting Wipes; 23% of Shoppers Bought Holiday Gifts, 48% Said Tariffs Impacted Their Purchase DecisionsCHICAGO, Oct. 09, 2025 (GLOBE ...

In partnership with Numerator, we’re tracking inflation over more than 30 essential ingredients you may consume daily. Updated 1 minute ago|Published April 3, 2025 ...

LONDON--(BUSINESS WIRE)--Kantar, the world’s leading data-driven insights and consulting company, today completed its acquisition of Numerator, the Chicago-based, tech-driven consumer and market ...

Target Captures Twice the Share Among Gen Z Compared to U.S. Average; 44% of Gen Z Consumers Have Shopped on Social Media Platforms in the Past MonthCHICAGO, Sept. 29, 2025 (GLOBE NEWSWIRE) -- ...

Prime Day Big Deals shows consumers are shifting their spending priorities amid tariffs and inflation concerns, focusing less on flashy tech and more on everyday essentials.

The average household spent slightly more than $100 during Amazon’s October Prime Day sales event, according to data from ...

Kantar today announces the launch of Vivvix (www.vivvix.com), a new operationally independent brand within the Kantar Group, with a deep specialism in syndicated competitive advertising intelligence ...