Data is an integral part of how we live and do business. And one great way businesses and website owners get access to important data is through Google Analytics. If Google Analytics is still new to ...

Google Analytics 4 (GA4), previously named Universal Analytics (UA), provides flexibility in the way you track and collect data on your website or in your mobile app. It gives you insight into how ...

If there’s one thing that’s desirable for all businesses, it’s profit—or at least the struggle to attain and maximize it. In today's digital era, securing a solid ROI, establishing a brand and gaining ...

Google Analytics 4 (GA4) has now become the defacto analytics tool for millions of users across the globe. Google has made several significant changes to GA4 since its initial release four years ago.

Google Analytics 4 offers a robust, event-based approach to tracking website activity. However, the deprecation of Universal Analytics has forced many marketers to relearn their favorite analytics ...

Google Analytics is a powerful tool that helps us understand how people find our website and what they do once there. But can it influence search rankings? Read on and find out the answer. Google ...

Discover a powerful tool to help you deepen your understanding of how visitors are getting to and using your WordPress-powered website. Google Analytics is a free comprehensive tool that allows you to ...

If you are running a website, especially for business, you need to keep track of where your visitors are coming from. The best way to do this is to use Google Analytics, which involves placing a small ...