A study of the top 10 million sites shows only 25% of sites use JSON-LD. Here are reasons why you should consider JSON-LD.

JSON is the data structure of the Web. It’s a simple data format that allows programmers to store and communicate sets of values, lists, and key-value mappings across systems.

Edit: Ideally (which is what we have right now), any arbitrary JSON data structure would be put into a DOM and then I could issue XPath-like queries to get at stuff.

JSON structured data can be inserted in the head as well as the body of your pages, Webmaster Trends Analyst John Mueller explained on the September 11 edition of #AskGoogleWebmasters. The question.

While many professionals are still uploading raw PDFs and text files to their ChatGPT and Claude Projects, the top operators ...

In the latest instalment of the #AskGoogleWebmasters video series, Google’s John Mueller answers a common question about JSON-LD structured data.

We look at how to gain structure from unstructured data, via AI/ML analytics to create new records, selecting object data via SQL and storing unstructured files in NoSQL formats.