Roblox has partnered with Google to scale its new rewarded video ad format, according to a press release. Brands and agencies will be able to buy the ad format programmatically via Google’s ...

SAN MATEO, Calif. & CANNES, France--(BUSINESS WIRE)--Today during Cannes Lions, Roblox, a global immersive platform where millions of people connect and communicate daily, announced a new Roblox ...

As gaming platforms capitalize on pandemic-fueled traffic to their digital worlds, brands that drive culture in the physical world are fighting to ensure they don’t miss any new opportunities. A new ...

You might block someone on Twitter, but have you ever shut out a game? That’s what happened to us with Roblox — while we were ignoring it, Roblox has quietly become the world’s most popular game. As ...

A common element in many video games is getting special items to power yourself up to greater heights. The better the item you get to power yourself up, the bigger the boosts and rewards. Plus, the ...