A 7-year-old toy reviewer who posts videos of his playful critiques and analysis to YouTube is reportedly the video-sharing site’s highest-paid star.

Since launching less than three years ago, Ryan Toys Review has become one of the most popular YouTube channels in the world, with $12.5 million subscribers and $19 billion views.

According to his channel’s “about” page, the family donates most of the toys to charity after Ryan reviews them. Many videos include Ryan doing things other than playing with toys.

6-year-old Ryan of YouTube's Ryan ToysReview made $11 million in revenue this year from his YouTube account, according to Forbes.

Seven-year-old Ryan drew millions of views reviewing toys on YouTube. Now, he's become a toy himself. Walmart is selling action figures in his likeness, putty with his face on the packaging and ...