GEICO recently leveraged mobile to activate traditional radio listeners and drive engagement with exclusive content. Radio listeners were able to use the SoundHound mobile application to identify the ...

One of the most familiar brand names on radio and television will appear be in a different spotlight next month, when GEICO will be honored for community service. The NAB Leadership Foundation will ...

The National Association of Broadcasters Leadership Foundation will honor GEICO with the 2022 Corporate Leadership Award during the 2022 Celebration of Service to America Awards. The award will be ...

It wasn't just your imagination: Geico was the biggest radio advertiser in 2010, with the ubiquitous discount insurance provider running a formidable 2.3 million broadcast radio spots over the course ...

In last week’s Media Monitors Radio Spot Ten report, GEICO held on to No. 1 with 49,240 spots. iHeartRadio moved up to No. 2 with 33,737 ads and Wendy’s climbed from No. 53 to No. 3 with 32,833 ...

The numbers are out for the top advertisers in radio, television and cable last year, as detected by Media Monitors broadcast monitoring. As has been consistent in most weekly market reports last year ...

I found myself chuckling absent-mindedly at a GEICO radio spot for about the dozenth time yesterday and then, for about the dozenth time, realized that I shouldn't be. The spot, part of the year-old ...