The company's sweeping AI overhaul of Search could reshape how billions of people find information—and impact the publishers and businesses who depend on them.

Google overhauled Search at I/O 2026, replacing blue links with AI agents. The backlash has been swift. DuckDuckGo app installs spiked 30% as users seek a way out.

These are enhanced publisher landing pages, where you can follow the publisher, see the publishers latest articles, videos and social posts all in one place.

Google Search Is Becoming Something Fundamentally Different. Here's What That Looks Like

Google is about to look really different, and if you're not a fan of the AI overview feature, then you're not going to like what's coming.

Google Search is getting a major AI makeover, as the traditional search engine will now be powered by Gemini 3.5 Flash.

Big creators and publishers can claim dedicated Search profiles that let them highlight everything they do online.

Google search is facing a series of targeted rules that a UK regulator says will secure a fairer deal for publishers and consumers, and improve its services at the same time.

Google is introducing a new way for creators and publishers to promote their content on the search engine with "Search profiles." The new feature comes amid consternation from website operators and creators that Google's AI summaries have eroded the volume of referral traffic coming from the search portal.