Labs by Demandbase data shows generative AI is emerging as one of the fastest-growing sources of B2B referrals — raising the stakes for companies to control their message across a diversified media ...

Candidates size up your organization as customers first — long before HR enters the picture. CX leaders should be paying ...

AI thought leadership exploded faster than successful AI deployments. Here's how to tell practitioners from theorists.

AI is changing CX teams less by eliminating roles outright than by redistributing customer work. AI systems can classify ...

The next phase of Albertsons' AI strategy plays out in inventory systems and quality control, not the shopping interface.

Gen Z trusts employee content over sponsored posts. Starbucks just built the first program to pay baristas directly for making it.

New Forrester data suggests your loyalty program might be sitting on data it never uses — here's what's blocking activation.

New enterprise technology research ties measurable AI returns directly to how open and modular a company's systems are.

New sustainability report highlights how responsible innovation is advancing trusted AI, climate action and community impact SAN FRANCISCO--(BUSINESS WIRE)--Genesys®, a global cloud leader in ...

Ai4 ran August 4–6 at The Venetian in Las Vegas, its ninth year. Organizers reported attendance above 12,000 from 100 countries, up from 8,000 the previous year. Exhibitors and sponsors grew from 250 ...

Five9 finds 96% of decision-makers say their handoffs preserve context. 83% of customers say they have to repeat themselves ...

Voice-first AI vendor plans U.S. expansion as agentic contact center platforms move from pilot to enterprise production.